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Technology Management: Develop & Deploy an Effective Strategy for Your Office

Dec 7–8, 2009 | 2 days | 3 CRB Credits

  • Location: Atlantic City, NJ
  • Sponsor: Pennsylvania CRB Chapter
  • Instructor: Jonathan Nicholas

In conjunction with the Triple Play REALTOR Conference. For more information, contact Diane Langner at: 717.561.1303.or dlangner@parealtor.org.

Course overview

Finally a course focused on the technology needs of managers, brokers and owners!

 

When used effectively, technology should generate sales, improve efficiencies, reduce costs, and enhance customer service. And in order to take full advantage of the technology available today, you must identify the needs of your agents and your business. This course will help you develop and implement a comprehensive technology strategy tailored to your specific company goals and marketplace.

 

You’ll start by studying fundamental issues such as office infrastructure, budgeting, investment and deployment. Then you’ll delve into critical management issues, such as evaluating needs, organizing training and implementing an office technology policy. Finally, you’ll develop a system to evaluate and measure the efficiency of your plan in order to make the best decisions based on YOUR company’s needs.

 

Isn’t it time you built a comprehensive technology strategy for your company?

 

Learning objectives

  • Examine technology tools for Web marketing, leads management, performance benchmarking and agent coaching
  • Evaluate different communication tools, including new wireless opportunities
  • Learn online and offline marketing strategies with new technologies, tech tools and Website enhancements
  • Develop a plan for deployment of a company intranet and extranet
  • Discover tips on key infrastructure and sales technologies
  • Review guidelines and best practices
  • Special segment on enhancing listing inventory marketing with modern multimedia tools.

Classroom program overview

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The Brokerage Liability course really is a must for all brokers and managers – there is a huge amount of information and practical material that can be used immediately! I couldn’t take notes fast enough. The appendix alone gave me a wealth of resources for my business. Just what I needed in this market. If you haven’t taken a CRB Course in the last few years, you really haven’t taken a CRB course. I highly recommend it!

Jeff Nelson, ABR/M, CRB, CRS, HJN Team Real Estate, Sioux Falls, SD