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Performance Leadership: Attract, Develop & Keep Successful Sales Associates

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2-day course, 3 CRB Credits

Today’s managers must deal with a myriad of leadership challenges, such as recruiting, managing turnover, training and mentoring; in addition to running a successful and profitable business. To succeed, you must develop and implement a leadership strategy that addresses these challenges and have the flexibility to adapt to different personalities and different situations.

This course is designed to help you understand different management and leadership techniques and apply them to real world situations. And at the conclusion of each of module, you’ll construct a key part of your personalized Sales Leadership Strategy.

  • Learn to recruit, develop and retain high performing sales professionals.
  • Develop and implement a strategy to attract sales associates and agents who are aligned with the company’s culture and will be effective in the real estate industry.
  • Identify and implement the critical elements of a training program.
  • Understand how to adjust your leadership approach based on the individual and the situation.
  • Learn skills to manage a team of independent sales agents who are running their own respective businesses.
  • Develop the skills necessary to coach, mentor and hold people accountable.
  • Make retention a part of the sales development process and ensure that existing sales associates and agents achieve their full potential.

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The Brokerage Liability course really is a must for all brokers and managers – there is a huge amount of information and practical material that can be used immediately! I couldn’t take notes fast enough. The appendix alone gave me a wealth of resources for my business. Just what I needed in this market. If you haven’t taken a CRB Course in the last few years, you really haven’t taken a CRB course. I highly recommend it!

Jeff Nelson, ABR/M, CRB, CRS, HJN Team Real Estate, Sioux Falls, SD