Why Agents Fail Miserably Online and What to Do About It
Facilitator
Michael Russer
Strategic Internet Consultant to NAR and architect of NAR's original e-PRO Certification.
Date: Tuesday, May 20, 2008
Time: 1:00 PM — 2:00 PM EST
With over 80% of consumers going online to find real estate properties and services, the Internet represents the "Amazon River" of new business- especially in today's challenging markets. Yet, despite management's best efforts, most agents ignore, or worse, drive away this precious source of new business. And begging, bribing or even threatening simply does not work to have them become more effective online. What does work - every time - is a radical re-thinking of sales associate human behavior. In this leading-edge session you will discover how to leverage this knowledge in a way that your agents will actually beg to be part of you elite "eTEAM" of Internet-savvy agents that are absolutely committed to doing business effectively online. This is the only program in the real estate industry that successfully addresses the issue of poor online performance by sales associates. And best of all, you will receive a specific step-by-step plan to turn agents who fear the Net into excited and highly profitable online competitors.
This complimentary Webinar is for CRB MEMBERS ONLY! For registration information, please log in.
About Michael Russer:
Learn from the father of real estate's Virtual Outsourcing movement and architect of NAR's original e-PRO Internet Professional certification. When Michael J. Russer speaks about the Net and business transformation, tens of thoughts and of sales professionals around the world listen - with enthusiasm! Internationally acclaimed "Mr. Internet"! has over 32 years of experience in real estate/marketing and 26 years in technology. He has been named one of 25 most influential people in real estate, is author of four books and exclusive Internet consultant to NAR, ARELLO and a host of online companies. With hi incredibly dynamic style, you will be entertained as you learn secrets to raising your business to even higher levels of success.
- Coach your associates to more effective online behaviors
- Get a step-by-step plan to turn your associates into highly profitable online competitors
I was thrilled with the coursework and began implementing ideas immediately! I was so devoted that I became a CRB instructor in 1989. The resources, networking opportunities, and coursework applications have made the CRB Council my SOURCE.
Bonnie Sparks, ABR, ABRM, CRB, CRS, Mel Foster Company, Davenport, IA, 2007 CRB Council President